ABOUT US
Vision
To be the leading provider of premium quality wheat flour, setting industry standards through innovation, sustainability, and customer satisfaction.
Mission
Consistently produce high-quality wheat flour using state-of-the-art technology, sustainable practices, and a commitment to excellence.
Values
Our customers are at the heart of everything we do. We listen to their needs, anticipate their preferences, and strive to exceed their expectations with exceptional products and services.
Our
Story
Established in 1960, the Agarwal family began their legacy in the agricultural processing industry with a rice mill in Udaipur, led by patriarch Madan Lal Agarwal.
Renowned for excellence and innovation, they transitioned to wheat flour milling in 1994, marking a pivotal moment. Expanding further, they commissioned a roller flour mill in 2006, elevating capacity to 100 tonnes per day, reinforcing their commitment to growth and innovation. In 2015, they established a second mill, augmenting capacity by 200 tonnes per day, solidifying their leadership.
In 2022, a cutting-edge plant propelled capacity to 600 tonnes per day, epitomizing their dedication to technology and sustainability. With integrity and customer focus as their guiding principles, the business continues to thrive, honoring their founder's vision amidst industry evolution.
Leadership
Naresh Agarwal
A seasoned industry leader with over 40 years of entrepreneurial experience in the agribusiness segment. Through his unparalleled expertise and visionary leadership, he has cemented his reputation as a stalwart in the field. With a deep-rooted passion for agri and a keen understanding of market dynamics, he has spearheaded numerous successful ventures, driving innovation and growth in the industry. His relentless pursuit of excellence, coupled with a strong commitment to sustainability and community development, has earned him widespread acclaim and recognition as a trailblazer and thought leader in agribusiness.
Ajay Agarwal
A distinguished industry leader with over 20 years of invaluable experience in the wheat flour milling sector. Through his exceptional leadership skills and a profound understanding of the intricacies of the industry, he has played a pivotal role in driving the growth and success of his organization. His unwavering commitment to quality and customer satisfaction has not only earned him respect within the industry but has also solidified his reputation as a visionary leader. His strategic insights and dedication to excellence continue to inspire and shape the future of the wheat flour milling industry.
Manan Agarwal
A Wharton MBA grad with a B.Tech in Computer Science from IIT Delhi, he brings a unique blend of business acumen and technical expertise to the business since joining in 2020. With a background spanning entrepreneurship, product management, and consulting, he focuses on driving new initiatives and strategic expansions. Notably, he led the recent establishment of a state-of-the-art flour mill in Nimbahera, showcasing his innovative approach and leadership in advancing the family business amidst industry evolution.